Technical SEO FAQ · International SEO, Structured Data & Advanced Technical Signals
How do you handle pagination on large sites?
Make pagination discoverable through crawlable links.
For example:
<a href="https://www.theseocentral.com/products?page=2">Next</a>
Don't depend entirely on an infinite scroll interaction if you need deeper content discovered.
Google's developer guidance notes that Google can have difficulty scrolling through infinite-scroll interfaces and recommends providing paginated versions when content needs to be crawled.
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