From fundamentals to advanced auditing, SEO by site type, and technical SEO for AI Search and GEO. Live, hands-on, and deliberately small, so you actually leave able to do the work.
13 of 100 seats left · Early-bird price ends in —
Cohort fit
Seats are limited and the sessions go deep, so fit matters. Here is who gets the most from it.
The outcome
Reason about discoverability, crawlability, rendering, and how search engines interpret a site.
Set up targeted crawls, manage robots.txt, canonicals and redirects, and build repeatable audit workflows.
Break sites down by page type, region, or template, and connect schema, UX, page speed and API analysis.
Apply technical SEO to international, e-commerce, and JavaScript websites with confidence.
Turn findings into a technical prioritization framework aligned with real business goals.
Make sites technically ready for AI Search and GEO, and inspect them live with Chrome DevTools.
The plan
4 days · 8 hours live · Nov 21, 22, 28 & 29 · 6-8 PM IST. Certificate on completion.
We build the mental model first: how a page travels from a URL on the open web to something a search engine can rank. You will see discoverability, crawlability, rendering, and interpretation as one connected pipeline, and where technical SEO fits now that AI answers are part of search.
A full, repeatable audit workflow you can run on any site. You set up targeted crawls, segment large sites so the data is actually usable, take control of robots.txt, canonicals and redirects, and connect schema, UX, page speed and API data into one clear picture you can act on.
Applying technical SEO where it actually gets hard: international and multilingual sites, e-commerce at scale, and JavaScript-heavy websites. You will learn to evaluate each site type on its own terms and turn what you find into a prioritized plan tied to business goals.
The forward-looking day, and the reason many people join. How AI Search and generative engines discover, access, and cite content, how to prepare a site to actually show up in AI answers, and how to inspect all of it live with Chrome DevTools and the Network tab.
Spotlight
Two focus areas we go deep on, because this is where most teams are behind right now.
AI Search is changing how sites get found and cited. We go past the theory into what actually makes a website legible to AI engines, and how to verify it live rather than guess.
International is one of the highest-leverage and most error-prone areas of technical SEO. We work through structure, targeting, and the mistakes that quietly break visibility across regions.
Your instructor
Founder & Head of Research, The SEO Central
Abhinav is the founder of The SEO Central, a research-led platform on modern search and AI-search visibility. With 5+ years in technical SEO and GEO, he has worked hands-on with 20+ international clients and MNC agencies, generating 50M+ impressions and publishing 30+ in-depth technical guides. His focus is the technical problems that quietly cap growth: crawling and indexing, advanced auditing, and site-type-specific work across e-commerce, JavaScript, and international sites.
His approach is deliberately unhyped: findings first, mechanism second, strategy third. This series distils that into four practical days, built around real sites and real tools rather than slides.
Connect on LinkedInFrom past cohorts
Sample testimonials tied to the sessions — replace with real attendee reviews.
Day 1 rebuilt how I think about technical SEO. Discoverability, crawlability, rendering and interpretation finally connect as one system.
The auditing day was the highlight. I set up targeted crawls, compared them, and walked away with a prioritization framework I now use every week.
JavaScript SEO always intimidated me. After the SPA and rendering session I finally understand what Google sees versus what we ship.
The international SEO breakdown cleared up years of hreflang confusion. We fixed our regional targeting the following week.
The AI Search and GEO day alone was worth it. I now know how to make our content legible to AI answers, not just Google.
Day 1 rebuilt how I think about technical SEO. Discoverability, crawlability, rendering and interpretation finally connect as one system.
The auditing day was the highlight. I set up targeted crawls, compared them, and walked away with a prioritization framework I now use every week.
JavaScript SEO always intimidated me. After the SPA and rendering session I finally understand what Google sees versus what we ship.
The international SEO breakdown cleared up years of hreflang confusion. We fixed our regional targeting the following week.
The AI Search and GEO day alone was worth it. I now know how to make our content legible to AI answers, not just Google.
Hands-on from the start. We audited a real site with Screaming Frog and built a full action plan by the end of Day 2.
The prioritization framework changed how I work. Instead of a random checklist, I now fix what actually moves the needle.
The Chrome DevTools and Network tab session was so practical. I can debug crawl and rendering issues live now.
The e-commerce technical session helped me tackle faceted navigation and structured data on our store with real confidence.
Clear, structured and deep. The crawling and rendering explanations were the best I have come across.
Hands-on from the start. We audited a real site with Screaming Frog and built a full action plan by the end of Day 2.
The prioritization framework changed how I work. Instead of a random checklist, I now fix what actually moves the needle.
The Chrome DevTools and Network tab session was so practical. I can debug crawl and rendering issues live now.
The e-commerce technical session helped me tackle faceted navigation and structured data on our store with real confidence.
Clear, structured and deep. The crawling and rendering explanations were the best I have come across.
In their words
Short clips from people who took the workshop. Swipe or use the arrows, then tap the front card to play.
Last time
Real people, real sites, deep sessions. Add photos from the last workshop.
Enroll
Full 4-day live series · Nov 21, 22, 28 & 29
Only 13 of 100 seats remain
Go deeper
A preview of how we teach. 30+ detailed guides are already published on The SEO Central. Each opens in a new tab.
Questions
No. You should be comfortable with basic SEO, but the technical concepts are built from the ground up across the four days.
Live and hands-on across four days. You also get all recordings, so a missed session is never lost.
Yes, a certificate of completion is issued after the four days.
Every session is recorded and shared, so you can catch up and still follow the hands-on work.
A site to work on and access to standard tools such as Screaming Frog and Search Console. We share setup details before Day 1.
Payment is handled securely through Razorpay.
Next cohort: Nov 21, 22, 28 & 29. Very limited seats.
Enroll now ·